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We help good products get found in AI answers

Techmadeazy is an AEO, GEO and SEO consulting firm started by people who have spent years growing ecommerce brands, and who watched buyers start asking AI what to buy.

Planning notes on a wooden table

Our story

From growing marketplace brands, to building quietly, to take-off.

01Where it began

It started with a question we kept hearing

For years our team grew founder-led brands on Amazon, Walmart, Flipkart and Google. We knew how search rankings and marketplace algorithms decided who got seen. Then the questions from founders changed. They were no longer only asking how to rank on page one. They were asking why ChatGPT recommended a competitor when a customer asked for the best product in their category.

It resonated with all of us, because we could see it happening in our own buying too. The shortlist was no longer ten blue links. It was one answer with three or four brands in it, and the brands in that answer were not always the best products. They were the ones AI understood best.

02Building quietly

Building it in stealth

Before putting our name on anything, we worked quietly. We studied how ChatGPT, Gemini, Perplexity, Google AI Overviews and Amazon's assistant choose which brands to name, tested what actually moved answers and what did not, and turned what worked into a repeatable method: the EASY framework, Entity, Answers, Sources and Yield. We ran it with a small group of brands we knew well, measured the same prompts the same way every month, and kept only what held up.

03Today

Ready for take-off

The results convinced us this deserved its own firm, its own team and its full attention. Techmadeazy is now open to brands across the US, UK, UAE, Canada, Australia and India, with offices in the US and India, and a team that covers strategy, AEO, content, operations and sales. Our marketplace execution runs with our ecommerce partner agency, AdOrbix, so brands get one plan across AI search, Google and marketplaces.

  1. Years in ecommerce growth

    Amazon, Walmart, Flipkart, Google and quick commerce, for founder-led brands in the US, UK, UAE and India.

  2. Stealth: building EASY

    Testing how AI assistants choose brands, and turning what worked into a method we could repeat and measure.

  3. 2026: Techmadeazy launches

    A dedicated AEO, GEO and SEO consulting firm, open to brands in six markets.

How we work

Measure before we promise

Every engagement starts with a baseline you can see, and every report compares against it.

No invented numbers

We do not guarantee AI placements and we do not publish statistics we cannot source.

Plain English

You should understand what we changed and why, without needing to learn our jargon.

The team

Offices in the US and India, working with brands worldwide.

Portrait of Abhiraj Aggarwal

Abhiraj Aggarwal

Founder

Abhiraj founded Techmadeazy and leads strategy, the offer and client growth. He has spent years growing founder-led ecommerce brands across the US, UK, UAE and India through Amazon advertising, marketplace management, listing optimization, A+ content and key account management. He is a certified Project Management Professional (PMP) and a partner at AdOrbix, our ecommerce partner agency.

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Portrait of Josh Fabian

Josh Fabian

Head of Sales

Josh leads sales at Techmadeazy and is usually the first person a brand speaks to. He runs discovery calls with founders and marketing leads across the US, UK, UAE, Canada and Australia, and his job on that first call is simple: work out whether AI visibility is the right lever for your brand right now, before anyone talks about price.

Portrait of Sam Sengrilla

Sam Sengrilla

AEO Consultant

Sam works hands-on with client teams on prompt maps, entity cleanup and source strategy. He is usually the person who explains why an assistant named one brand and not another, and what to change first.

Portrait of Bob Phelps

Bob Phelps

Head of Operations

Bob runs delivery across client accounts, keeps every engagement on schedule from the free snapshot through the monthly EASY program, and owns the quality of what we report.

Portrait of Maria Bishop

Maria Bishop

Head of Content

Maria leads content: answer-first product and category pages, buyer guides, comparison pages and the insights library, with every claim checked against a source before it goes live.

Company details

OfficesUnited States and India
Focus marketsUS, UK, UAE, Canada and Australia, plus India
What we doAEO, GEO and SEO consulting for ecommerce and D2C brands
FounderAbhiraj Aggarwal (LinkedIn)
Ecommerce partnerAdOrbix
ContactJosh.f@techmadeazy.com

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